Sponsorship Opportunities
Multiple touchpoints extend and amplify engagement with your best potential customers
Sponsorship signals that you invest in a trusted local, independent source for news and culture.
Studies continually show that multimedia — broadcast and digital — campaigns improve ROI by expanding reach and frequency. Use a multiplatform strategy to improve engagement and deepen connections with influential consumers, wherever they are, on their preferred devices.
Radio
:15 messages written in a hype-free tone that resonates with public media audiences
Digital
Display ads including rich media and mobile
Podcasts
Pre-, mid- and post-rolls are available to reinforce messaging throughout shows
Newsletters
Display ads in newsletters
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Events
Networking opportunities for sponsors at community celebrations and educational forums
Community Accounts
Streamlined solutions for small local businesses and nonprofits that serve our communities in unique ways
Sponsors Get Results
87%
of listeners have taken action in response to a public radio sponsorship message
74%
of listeners hold a more positive opinion of a company that supports public radio
72%
of listeners prefer to purchase products and services from public radio sponsors
Source: Kantar, NPR State of Sponsorship Survey, March 2022

How Sponsorship Works
- We create engaging and unique messaging based on your needs
- Our highly engaged audience receives your messages in a clutter‑free environment
- Our fans take action to support your brand